3 reasons to adopt new technology now
The benefits of adopting new technology are undeniable, but determining how to do so can also be confusing. If your organization has finite resources, then chances are you approach technology adoption with caution. With today’s game-changing technologies, however, too much caution might leave you trailing your competitors and your business at risk. If “wait and see” best describes your approach, here are three reasons to consider more proactive tactics when evaluating your organization’s technology adoption:
- SMBs are a target for hackers.
Security breaches harm your reputation. Lost revenue, fleeing customers, and multiple lawsuits can destroy even the strongest business. Hackers tend to see your business as an easy prey—and they’re not wrong. The chance of a successful breach skyrockets when a small or midsize business is the mark. According to the 2015 Verizon Data Breach Investigations Report, of 694 security breach incidents reported by small businesses, 573 incidents (83 percent) resulted in a confirmed data loss. Protecting your data now costs far less than recovering from a hack or compliance violation later. By laying a strong security groundwork early (and updating it regularly), not only can you address business priorities head on, but you’ll be in a good position to safely adopt other transformative technologies, like cloud and mobile.
- Business downtime is costly and occurs regularly.
The 2015 Business Continuity Study from IDC found that more than 80 percent of small and midsize businesses worldwide experienced downtime that cost from $82,200 to $256,000 for a single event. Most listed downtime as the single biggest driver for pursuing a business continuity solution. IDC reports that more SMBs are moving some applications to the cloud, especially to serve their backup and recovery needs. Backup and recovery capabilities matter because data fuels your business. When data loss occurs, backups provide copies that can be used for recovery if the loss is permanent. Cloud provides an additional place to store information in the event on-site systems become too costly or are wiped out by natural or man-made disasters. In addition to the backup and recovery benefits, organizations also see shifting some business functions to the cloud, such as storage and collaboration apps, as a way to modernize IT and lower technology expenses, as well as create greater business profitability.
- Customers want reliable access whenever, wherever, and however.
Forrester Research calls this the mobile mind shift. This means customers expect that they can accomplish what they want, when they want, all on a mobile device. Customers want to receive service or contact your employees when it best fits their schedule. Your employees expect this capability, too. Your employees see mobile access as a productivity enhancement because it allows them to work where, when, and how they choose. For any organization, customer retention is a top concern. If you can’t offer the services your customers want, they will look elsewhere. For many, mobility is the missing piece of the puzzle. Making mobile platforms available to your customers could be the advantage that elevates your business to the next level, leaving your competitors in the dust. If you want your business to thrive, “wait and see” is not a viable strategy. Even if you’re a little nervous about these moves, today’s advances have made it easier and cheaper than ever before to use technology for your benefit. And if you’re not making these moves, rest assured that your competitors will.